Friday, November 12, 2010

PERSY SS 2011

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Spring Summer 2011








Persy, a new high end Ready to Wear Women’s wear brand designed by Yaniv Persy, embodies different cultural influences and a cosmopolitan air that translates into well researched pieces, strong with personality, sophistication and individual chic. Sounds elegant right? Elegance is only the beginning for this designer.

With a track record of successful collaboration with leading International Designers and Fashion houses such as John Galliano, Roberto Cavalli, Donna Karen, Georges Rech and Alber Elbaz, there is no wonder Yaniv has outstanding skills as a designer.

Persy has profound admiration towards his client, not looking to craft her character but to elicit her persona and manifest her inner glow. Who is that woman? She is between the ages of 25-50, a lady who can juggle a career, family and friends aspiring to make a strong impact in a short while.

The first collection – Summer 2011 is superb and sleek. The all black ensemble, features fabrics varying from light silk chiffon and silk tulle to silk satin, light wool and Napa leather. The avant-garde pieces are made of handmade macramĂ© curtains and the detailed finishing are crafted in traditional knitting techniques.

Short dresses and flirty tunics alongside evening gowns and sartorial pieces create a complete collection, answering to the day to day desires of a strong independent fashion savvy woman. Sounds like you? If your reading ICONOGRAPHY magazine, ABSOLUTELY.

Average Prices:

Dresses - $840

Knitwear - $420

Tunic - $420

Shirts - $350

Tops - $252

Pants - $420

Skirts - $350

Tailored Jackets - $490

Check out www.persy.co.uk for more smart savvy looks.

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